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Pixel Interactive Media

  • BY: Andrew Hore |
  • POSTED: 17/09/2007 |

Online advertising company Pixel Interactive Media grew turnover in all of its territories and is starting to benefit from cross-selling between countries.

Hong Kong still generates the vast majority of turnover but Malaysia, China and Singapore are all growing quickly. Group turnover rose 50% to $4.9m in the six months to June 2007. Profits grew by one-third to $611,000. The group tax rate is rising because China has a higher tax rate than Hong Kong.

Roughly 30% of Pixel’s advertisers in the first half were new to the company. The top 10 advertisers account for 29% of revenues.

Pixel raised $3.1m in July and it has around $8m in the bank at the moment. Some of this is likely to be spent on acquisitions. Longer-term it wants to move into new markets such as Taiwan and Vietnam.

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